What is the mediaRICH™ Platform?
mediaRICH™ is the newest form of media distribution platform that provides all types of media outlets with the resource tools they need to do your story without leaving their newsroom. The template provides access to supporting documents, recent news releases, photos and video of the event, as well as related links to the company or story topic. Webb PR has trademarked the template and can tailor it to your company’s individual marketing needs.

How does it work?
      • Build your branded template
      • Develop your media lists or upload the ones you already use
      • Stock your media library with reference documents, biographies, photos, videos, etc. to help reporters research and
         cover your story
      • Determine desired uses for mediaRICH such as news releases, media advisories and media statements
      • Load each release along with needed support documents from the library to add strength to the pitch and length to
         your coverage
      • Digitally distribute your information and do the necessary follow-up to gain coverage

How does it benefit you?
      • mediaRICH is a great equalizer. It allows an organization of any size to compete with the big players for media attention.
      • mediaRICH does not use attachments so your information is more likely to reach media outlets.
      • Once you have a mediaRICH library built at Webb PR, your information can be distributed in a matter of hours rather
         than days or weeks.
      • You are doing the legwork for the media. Their lack of staff no longer needs to impact their decision to cover your story.





(sample template)